Lifetime Television’s one-hour documentary exploring domestic violence became its second-highest-rated documentary ever Sunday night.
Terror at Home: Violence in America -- the programming cornerstone of the network’s Emmy Award-winning “Stop Violence Against Women” campaign -- averaged a 1.4 household rating and 1.4 million viewers two-plus during its commercial-free debut April 10 at 11 p.m. (EST/PST), Lifetime said Tuesday.
The documentary also ranked No. 2 in its time period among women 25-54, and it was up 22% among women 18-34 and 33% among women 18-49 versus Lifetime’s prior four-week time period, the network said.
“We're thrilled that more than 1 million women and their families watched this documentary, which provided important, life-saving information,” Lifetime executive vice president of public affairs and corporate communications Meredith Wagner said in a prepared statement.
“We hope it will inspire women to identify abuse, leave abusive situations and persuade family and friends to get involved in the movement, along with men, to end the violence,” she added.