Web-portal provider Synacor worked with 14 cable operators, including Charter Communications, to allow their subscribers to log into NBC Universal’s Olympics Online Connect video site, which represents the largest programmer-hosted “TV Everywhere” service to date.
Through NBCOlympics.com, NBC is making more than 1,000 hours of video content — including live feeds of every hockey and curling event — available to subscribers of participating pay TV affiliates.
The Olympics Online Connect program is part of a larger package of programming made available by NBCU for the 2010 Vancouver Olympic Winter Games, which run Feb. 12-28.
While as many 85 providers previously had been listed on NBC’s Olympics Online Connect site, NBCU expected some of them not to make the cut because of technical issues or other reasons, with ultimately between 55 to 65 in the mix.
As of Thursday afternoon (Feb. 11), NBCOlympics.com listed 77 partner providers.
Synacor worked with 14 cable operators, which represent more than 9 million subscribers: Charter Communications, WideOpenWest, Armstrong Cable, Blue Ridge Communications, HickoryTech Corp., Bend Broadband, Midcontinent Communications, Suddenlink Communications, Atlantic Broadband, Mediacom Communications, GVTC Communications, Knology, Grande Communications and NewWave Communications.
Synacor is serving as a single point of integration that links NBCOlympics.com with the back-end systems of cable operator affiliates.
After identifying their cable television provider on NBCOlympics.com, subscribers are directed to enter their provider login credentials, which will be confirmed via Synacor authentication systems.