TBS Tallies Second Most-Watched LCS With Game 4 Of Rangers-Yanks


The outcome certainly didn't favor the New York Yankees or prospects for a longer series, but TBS's coverage of Game 4 of the American League Championship Series connected as the second most-watched LCS game in cable history.
The Oct. 19 telecast averaged a 6.3 U.S. cable rating and some 9.9 million viewers, according to Nielsen data. The Texas Rangers' 10-3 triumph, which pushed the defending champions to the brink of elimination, was only outscored by the 7.9 rating and 13.4 million delivered by TBS's telecast of Game 7 of the 2008 ALCS won by the Tampa Bay Rays over the Boston Red Sox.
Game 4 registered a 17.1 rating in the New York DMA and a 26.5 rating in the Dallas Fort-Worth market.
Coming on the cleats of Game 3's 5.2 mark and 8.2 million viewers, TBS's exclusive ALCS coverage was up 46% over the first four games to a 5.0 rating average compared with its 2009 National League Championship presentation of the Los Angeles Dodgers and Philadelphia Phillies. The network's average audience of more than 8 million for the first four games of the ALCS was 44% greater than last year's matchup.
Yankees fans, TBS officials and advertisers have to be rooting for the club, behind CC Sabathia, to send the series to Texas for a sixth game. First pitch is slated for 4:07 p.m. (ET) on TBS today.