San Francisco -- Branching beyond its television and Web platforms, TechTV
is developing original technology-tied book and video products that will be
available at retail.
TechTV has partnered with QUE Publishing, a division of Pearson Education, to
create, develop and distribute a series of technology-related instructional
books and videos, the parties announced at the CTAM Summit here.
The first entries -- a video entitled TechTV's How to Build a Website
and two books, TechTV's Starting an Online Business and TechTV's
Upgrading Your PC -- will be available Aug. 16.
The TechTV books and videos will be made available
through QUE's extensive international distribution networks. Additionally, the
materials will be sold on TechTV's shopping area within techtv.com