Tennis Channel Nets 57 Million Homes With French Open Freeview


During its fifth year of coverage of the French Open, Tennis Channel will play before some 57 million U.S. homes.
The dedicated racquet network, which begins its presentation of the Grand Slam event on May 22, is offering a freeview to affiliates, expanding its subscriber base during the fortnight with cable, satellite and telco video providers.
Cable operators Comcast, Bright House Networks, Service Electric Cablevision, Cox, Insight, Bend Broadband and Charter are opening up their systems to more viewers of Tennis' expansive coverage from Roland Garros. DBS leaders DirecTV and Dish Network are also giving the network a wider berth, as are AT&T U-verse and overbuilder Knology.
The network will provide more than 75 hours of live or first-run matches, plus another dozen hours of men's and women's semifinal same-day encores, in the high-definition format. It will also present its signature French Open Tonight from the Musketeer Plaza. Typically running from 6:30 p.m. to 10:30 p.m., the show provides highlights, interviews, analysis and special features and is repeated throughout the night and early morning before the start of the next day's matches.
Tennis also will provide 20 hours of 3D coverage from the French Open's main court, Philippe Chatrier, on May 28-30 to subscribers of Comcast, DirecTV and AT&T U-verse.