Tennis Channel to Serve Up Masters


The Tennis Channel keeps serving up programming plans while continuing to lay low on its launch date.

In a deal with Tennis Properties Ltd. of London, the network will offer the five European stops of the 2003 Tennis Masters Series. The first tournament in the series takes place April 14 through 20 in Monte Carlo, Monaco, with tourneys in Rome; Hamburg, Germany; Madrid; and Paris slated for May and November.

This will be the first time Tennis Masters events will be carried on U.S. television in their entirety, according to network officials.

"These events are the creme de la creme in men's tennis and are played in exotic ports of call with all of the big stars," Tennis president Steve Bellamy said in a prepared statement. "This is truly a dream come true for tennis fans."

Meanwhile, the network remains mum on when it will turn on now that it has faulted on earlier announced plans to debut this month.

The service has affiliate deals with Time Warner Cable and other MSOs.