Time Warner Cable today (Oct. 20) launched a new, originally-produced African-American-themed talk show as part of its On Demand platform.
The eight-episode series, Born To Shine, spotlights the impact African Americans continue to make within the entertainment industry, sports, technology and the community, according to MSO officials.
Hosted by four winners of a Time Warner Cable's nationwide search contest, the series will feature interviews with such stars as singers Estelle and Ne-Yo, writer/director Robert Townsend; actress Tatyana Ali; celebrity chef Marcus Samuelsson; model/actor Tyson Beckford, and ESPN analyst Stephen A. Smith.
"Born to Shine represents Time Warner Cable's continued commitment to ensure customers have access to relevant content that is both diverse and inspiring," said Marisol Martínez, senior director Acquisition Marketing at Time Warner Cable in a statement. "The series' organically integrates highlights of Movies On Demand that feature our talented celebrity guests and represents months of collaboration with networks and community leaders. We are excited to see Born to Shine come to life."