Time Warner Unveils Digital Tutorial

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You can add another "OD" to the list thanks to Time Warner Cable.

The MSO has announced the launch of its "Answers On Demand" interactive-video
service for digital-cable customers in Austin, Texas; Cincinnati and Columbus,
Ohio; Milwaukee; and San Diego divisions.

Answers On Demand is a tutorial service that walks digital-cable customers
through key functions using an interactive screen powered by the "iControl"
platform.

The tutorials cover subjects such as remote-control features, customizing the
electronic program guide and parental-control functions.

Time Warner plans to roll the tutorial out to the remainder of its systems by
the end of the year.

"We have found that our customers want information that is educational,
specific and at their fingertips," said Chuck Ellis, executive vice president
and chief marketing officer for Time Warner Cable.

"With Answers On Demand, digital-cable subscribers simply use their remote
control to access and command a growing selection of video-based tutorials," he
added.

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