'True Blood,' 'Newsroom' Score Nielsen Highs with Season Swansongs


HBO's Sunday original series tandem ended their campaigns on season-high notes.

Vampire series True Blood closed its fifth run with a season-high 6.3 million viewers on Aug. 26 across its two airings, according to Nielsen data. With Bill taking a bloody and evil turn, the 9 p.m. airing garnered 5 milion viewers, with the 11 p.m. edition earning some 1.3 million. The Anna Pacquin-starrer tallied 5.2 million viewers for its fifth-season debut on June 10.

Heading into the concluder, True Blood's weekly gross audience -- across the premieres, repeats, video on demand airings and digital video recording viewing -- stood at 11.3 million watchers per installment.

The premiere of the fourth-season finisher of True Bloodaveraged 5.2 million viewers, while the season's gross audience totaled some 12.6 million.

Aaron Sorkin's rookie Newsroom went out in fine fettle, scoring a series-high 2.8 million for the combined plays of 2 million at 10  p.m. and another 800,000 watchers at midnight. Newsroom, which premiered to 2.1 million watchers on June 24, has tallied a a gross audience of 6.7 million viewers per episode.

The premium network has renewed both shows, albeit True Blood will return without creator Alan Ball as showrunner, while Sorkin has hired new writers for cable-journalism series.