Turner has named Richard Warren president of Turner Content Distribution, replacing Coleman Breland who remains president of Turner Classic Movies and FilmStruck while taking on a new role as head of content experiences. Both execs are based in Atlanta and will report to Turner president David Levy.
Warren, in his new role, will oversee all brand distribution, affiliate marketing, interactive television and business development for Turner's 10 domestic entertainment, news and kids networks as well as continued oversight of TCD’s strategic planning, business operations, and legal and business affairs. Previously, he served as executive vice president of content negotiations & strategy and associate general counsel, where he led the company’s efforts in structuring and negotiating Turner’s linear and digital content agreements with its distribution partners, as well as oversaw the strategic planning, operations, distribution technology and TCD legal and business affairs teams.
“Rich is a tremendous leader and has played an integral role in the growth and success of Turner’s content distribution division for the past 17 years,” Levy said in a statement “I have tremendous respect for Rich and I’m confident his extensive experience in the distribution space, and his relationships in the industry, as well as his strong and strategic deal-making abilities, will steer Turner to continued growth in the distribution space.”
In the newly created positon of president, content experiences, Breland will lead a cross-functional, company-wide initiative to explore new content strategies for business models both inside and outside traditional TV. Breland will work with business leaders across the company to develop an approach for the company’s content portfolio that reflects rapidly shifting consumption behaviors, technology advancements, set-top-box evolution and disruption. He will remain responsible for oversight of TCM and FilmStruck, including the development of new distribution opportunities, digital brand extensions, e-commerce and direct-to-consumer engagement opportunities for both brands.
“For more than 23 years, Coleman has played a vital role in the growth and success of Turner, leading one of the industry’s most dynamic and creative divisions and, together, they have delivered outstanding results for our partners and company,” Levy said in a statement. “There is simply no one better than Coleman to lead this new effort in developing innovative content-driven strategies and initiatives for our company so we can remain agile, keep our competitive edge, and be poised for success in the future.”