TV Guide Puts Muscle Behind America's Next Producer


TV Guide Network wants to make sureAmerica's Next Producer produces.

The network said it will launch the largest marketing campaign and digital-video distribution in its history to back the series, which debuts Wednesday, July 18 at 8 p.m. (EST/PST).

TV Guide added that the multimillion-dollar campaign will encompass cable networks, print, outdoor and online.

A sneak preview of the first episode of America's Next Producer is currently available on video-on-demand network TV Guide SPOT and TV Guide Broadband.

America's Next Producer is a 10-eposide reality competition that “will give a group of television producers the chance to prove they have what it takes to create the next generation of TV hits,” TV Guide said in a prepared statement.