Comcast Corp. will launch its upstart TV One network on analog basic in several urban markets.
The African-American-targeted service, set to debut Jan. 19, will launch to at least 2.2 million subscribers through analog-carriage deals with Comcast systems in Atlanta; Detroit and Flint, Mich.; Washington, D.C.; and Baltimore, TV One president Johnathan Rodgers said.
Comcast co-owns the network with Radio One Inc.
"Comcast is pleased to debut TV One -- one of the most anticipated, innovative and exciting new networks in a long time -- to our subscribers in some of the country’s top urban markets," Comcast Cable Communications Inc. president Steve Burke said in a prepared statement. "TV One is representative of our efforts to provide viewers with the widest possible array of programming choices."
Rodgers said he’s in discussions with other Comcast systems, as well as with other MSOs, to reach additional distribution agreements.