Pushing ahead on its TV Everywhere strategy, AT&T announced that it is expanding its U-verse Mobile app to four more devices: BlackBerry Curve 3G and three Android-based smartphones from Samsung, HTC and Motorola.
The 2.0 version of app, introduced in August for the iPhone, will now be available for the BlackBerry, Samsung Captivate, HTC Aria, and, coming soon, the Motorola Bravo and Motorola Flipout.
Currently, U-verse Mobile allows U-verse TV to download and watch full TV episodes over Wi-Fi connections in the U.S., from networks including ABC, ABC Family, Animal Planet, Discovery Channel, Disney Channel, Disney XD, ESPN, PBS Kids and TLC.
Customers also can manage DVR recordings with the app and browse the U-verse TV program guide. The app is available to all U-verse TV customers, and the ability to download and watch select content is available for customers that subscribe to the U300 package or higher.
"We're making TV content available where you want it, and on the devices that matter most to you," Jeff Weber, AT&T Mobility and Consumer Markets vice president of video services, said in a statement. "We're proud to bring this popular app to even more U-verse TV customers with our launch on the BlackBerry Curve. U-verse Mobile is available on four major mobile operating systems, and we'll continue to extend U-verse Mobile availability to even more devices in the future."
Starting next month, U-verse TV customers with Windows Phone 7 devices will be able to access mobile TV content as part of their subscriptions.
In addition, for Windows Phone 7 customers who don't live in areas where they can get U-verse TV, AT&T also will offer a $9.99 per month standalone U-verse Mobile plan, which marks the company's first U-verse service to be available nationwide.
\AT&T emphasized the multiscreen content offerings, noting that its U-verse Online entertainment website provides more than 100,000 TV shows, movies and video clips. Last week, the telco announced U-verse TV customers can activate service through their Xbox 360 for a one-time fee.