Recent launches by a trio of cable operators have pushed Universal Sport Network's reach past the 60 million home market.
Buckeye CableSystem and Atltantic Broadband rolled out Universal Sports on Dec. 29 and Dec. 30, respectively. In early November, Consolidated Communications launched the service, showcasing Olympic, endurance and aciton sports fare, All three of the providers are offering the network in the high-defintion format, and have access to programming on a video-on-demand basis. TV Everywhere rights have also been furnished across multiple devices.
The distributors opted into the network’s master agreement with the National Cable Television Cooperative. The recently completed multiyear deal, financial terms of which were not dislcosed, affords NCTC member companies rights to Universal Sports’ 1,200 hours of live and exclusive programming, as well as access to the aforementioned platforms.
Subscribers from Universal's new affiliates can see next week’s FIS Freestyle Ski and Snowboard World Championships and February’s FIS Alpine World Ski Championships at Vail/Beaver Creek in Colorado. Over the course of 2015 – a non-Olympic year- Universal Sports will air more than 25 world championships along with high profile events like the Boston Marathon and Rugby World Cup in addition to original programs Podium360, Beyond The Medals-The Business of Sports and Warrior Games.
“Welcoming these new distribution partners to our family is a great way to start the New Year,” said Universal Sports president Scott Brown. “We are pleased they see the high value of our content, and look forward to serving their subscribers with a wide variety of sports and world-class events not available on other networks.”
Atlantic Broadband, Buckeye CableSystem and Consolidated Communications join Universal' distribution roster that includes Time Warner Cable, Bright House Networks, Cox Communications, Verizon FiOS, Google Fiber, Wave Broadband, GCI, DirecTV and Dish.