Verizon Wireless V CAST subscribers will have access to full-length music videos from ABC series Desperate Housewives, Grey's Anatomy and Lost on their mobile phones under terms of an agreement between Disney-ABC Television Group and Verizon Wireless.
The videos are currently available free-of-charge to V CAST customers with monthly subscriptions, the wireless carrier said.
The video from Desperate Housewives is a remake of The Kinks’ "You Really Got Me" by Jerry Brunskill. The Fray’s "How to Save a Life" comes from Grey's Anatomy. And Brian McFadden’s “Demons” is the video from Lost.
“We have a great relationship with Verizon Wireless and are excited to offer one-of-a-kind music videos from Desperate Housewives, Grey's Anatomy and Lost to V CAST customers," said Bruce Gersh, senior vice president of business development for ABC Entertainment and Touchstone Television, in a prepared statement.
"Focusing on enhancing a viewer's relationship with our television brands by combining great music with our exceptional programs will build awareness and affinity,” he added.