Verizon Wireless Adds Sí TV to V CAST


Verizon Wireless added two channels from English-language, Latino-themed Sí TV to its V CAST service.

Sí TV Comedy will feature content including Inside Joke, The Latino Laugh Festival and Unacceptable Behavior, while Sí TV Latino includes The Drop, Dating Factory (hosted by Mario Lopez), undiscovered-rock-band series Jammin and Flow and Tell, “the new audience driven series that mixes rappers, ranters, poets and just plain folks with today's hottest music,” the two companies said.

V CAST has been beefing up its Hispanic-targeted content, with the launch of the Sí TV following on the heels of the additions of ¡Sorpresa! and Viva! Vision earlier this month.