Having successfully launched original series on Sunday and Monday nights, VH1 will set its sights on drawing its core 18- to 49-year-old viewers to Thursday nights for its original pop-culture programming.
The network Wednesday announced a new slate of original shows, some of which could eventually debut in primetime on Thursdays.
Among the new series slated to debut during the fourth quarter of 2007 or early next year: The Salt `N’ Pepa Show, a reality series based on the members of the 1980s female rap group as they look to reunite on and off stage; America’s Most Smartest Model, a reality competition series that puts the intelligence of 14 models to the test; Click!, a reality series that seeks to find the next great photographer; and Danny Bonaduce’s Child Star, a competition series hosted by the former Partridge Family child personality that will search for the next Hollywood child star.
Also on the docket is Free Radio, a half-hour improvised comedy where the worlds of celebrity, mediocrity and talk radio collide; Lords of the Revolution, a documentary series that profiles the nonconformist heroes and anti-heroes of the 1960s and 1970s; and Old Skool with Terry and Gita, a half-hour weekly series starring septuagenarian performers Terry Moore and Gita Hall as they explore the hottest topics in pop culture.
“Over the years, VH1 has been reimagined for a generation that now consumes, comments on, reinterprets and reinvents our common music and pop-culture touchstones,” said Brian Graden, president of entertainment at MTV Networks Music Group and Logo, in a prepared statement. “VH1’s latest slate taps into this collective fascination, allowing the conversation to be extended on television and beyond.”