Viacom said it has renewed its distribution agreement for its stable of media networks with the National Cable Television Cooperative (NCTC), a buying cooperative of more than 750 small and mid-sized cable operators.
“We are pleased to reach an early agreement that extends our long-standing partnership with the NCTC,” Viacom EVP, head of distribution and business development Tom Gorke in a press release. “NCTC operators play an essential role in serving local communities, and we look forward to continuing to work closely with them to help drive member priorities and entertain their customers with our leading portfolio of entertainment brands.”
Terms of the deal were not disclosed.
“Viacom is a great partner, and the early renewal of our Viacom agreement reinforces our strengthened relationship,” NCTC EVP of programming Judy Meyka in a press release. “We are happy to have reached a deal that provides value to all parties and, more importantly, provides our members and their customers with continued access to compelling content and programming options from Viacom.”