Virgin Media To Cut Up To 600 Jobs in U.K.

Expected 4% Reduction To Target Senior and Mid-Level Management Positions

Virgin Media confirmed Thursday that it could eventually cut up to 600 employees in the U.K., primarily affecting senior and middle management posts, a structural change that begins to factor in more than two months after the company was acquired by Liberty Global  for $24 billion.

Bloomberg reported that employees were alerted to the reduction plan today, representing the start of a 90-day process, noting that the job cuts could account for 4% of the company’s U.K.-based workforce of 15,000.

A Virgin Media spokesman said the reported job cut figure includes vacancies that will not be filled. He said the coming reductions will be limited primarily to senior and middle management positions, but won’t affect the company’s “absolute focus on our customers,” adding that Virgin Media has created about 1,000 extra customer service roles this year.

“Like organisations across the public and private sector, Virgin Media is making sure it has the structure it needs to meet the needs of its customers,” Virgin Media CEO Tom Mockridge said, in a statement provided to Multichannel News. “These proposals are designed to take advantage of the opportunities that come with being part of the world’s largest cable operator and create an organisation that’s fit for growth,” added Mockridge, who was named to the post in May, succeeding Neil Berkett.

With Virgin Media’s base of 4.9 million subs factored in, Liberty Global now serves about 25 million customers worldwide.