Wayans Family Show ’Lit at BET

New York — BET has recruited the famed Wayans
family for a new comedy series development project
as it continues to make noise in the scripted
content genre.

The African-American targeted network is developing Second
Generation
, a single-camera scripted comedy that
follows the second generation of Wayans that were responsible
for such 1990s television hits as In Living Color
and The Wayans Bros. Marlon Wayans (G.I. Joe) will executive
produce.

Second Generation follows the latest scripted announcement
for BET, which for years had been known
mostly for reality shows and music videos.

The series joins a scripted lineup that already includes
sitcoms Reed Between the Lines, with former Cosby star
Malcolm Jamal-Warner; football-themed The Game
(which in 2011 debuted as the most watched cable comedy
of all time) and Let’s Stay Together.

During its current second-season run, The Game is averaging
3.7 million viewers, down from the 4.6 million the
show averaged its freshman season. Let’s Stay Together is
averaging 2.4 viewers, slightly above its first-season tally.

The MTV Networks outlet also is moving into original
tele-movies with production of cop drama Gun Hill.
That series tells the tale of two identical twins — one
a cop and one a criminal — and what transpires after
the police officer brother is killed and the con assumes
his identity.

R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.