WE Sells Tents to Saturn, Maybelline

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General Motors’ Saturn division and Maybelline New York will advertise during WE tv’s original series, Under the Tents.

Under the Tents “provides an inside look at the season’s hottest fashion trends from the designer collections that are unveiled during Fashion Week twice a year in [New York] in September and February,” the network said in a prepared statement.

WE added that Saturn and Maybelline will receive on-air and online exposure during the first quarter.

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