WeatherNation Launches On Facebook

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WeatherNation TV, Inc. has launched its full 24-hour stream on Facebook, making it the first cable television weather channel to make its live schedule available on Facebook, according to Michael Norton, Vice President, WeatherNation TV.

The Facebook launch should help publicize the service and strengthen its weather coverage by encouraging viewers to upload and share weather related videos and pictures and communicate with the network's meteorologists on-air through real-time chats.

While the channel is a relatively new service that first launched its standard definition and HD feed this June and currently has relatively limited distribution on some smaller cable and satellite system, Norton adds that they've received some significant interest from two larger operators as well as a number of smaller multichannel providers.

Read more at B&C here.