WOW Strikes Up BigBand ‘BMR’

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WideOpenWest LLC has deployed BigBand Networks Inc.’s “BMR (Broadband Multimedia-Service Router).”

WOW is using “BigBand Grooming” and “BigBand HDTV” to control standard-definition and HD programming, with transport between facilities in Illinois, Michigan and Ohio based on the operator’s integration of “BigBand Transport Gateway” with its existing transport facilities.

"The BigBand BMR scales back our costs while we launch HDTV and expand digital broadcasting," WOW chief technology officer Michael Brody said in a prepared statement.