WWE Names Int’l Marketing Head

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Jonathan Sully has joined World Wresting Entertainment Inc. as vice president, international marketing.

Sully had held the same title for boys’ toys at Hasbro International.

Based in WWE's London office, Sully will focus on marketing the wrestling organization’s brand outside of North America, playing an integral role in the company’s newly announced initiative to introduce U.K.-based television production, additional live events, promotional programs, licensed product launches and appearances by WWE Superstars.