Yanks, Sox Help to Boost ESPN MLB Ratings

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Ratings for Major League Baseball telecasts on ESPN and ESPN2 are up more than 30% versus the same point of the 2005 season, the sports programmer said.

The New York Yankees’ visit to Fenway Park Monday afternoon to take on the Boston Red Sox was ESPN2’s highest-rated (1.0) and most-viewed (887,000 household impressions) afternoon game ever, the network said.

Season-to-date, ESPN’s MLB games are averaging a 1.3 rating, up 30% over last year’s 1.0, and an average of 1.146 million household impressions, up 23% from 934,000 last season. Average viewers two-plus of 1.457 million are up 21% from 2005’s average of 1.206 million.

As for ESPN2, its 0.8 average rating is up 33% from an 0.6 last season, and its household impressions and average viewers two-plus are both up 34% -- to 734,000 from 548,000 and to 955,000 from 713,000, respectively.

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