As general usage of Facebook's apps and services continue to grow, video will be a core focus from here on out.
“We see a world that is video first, with video at the heart of all of our apps and service,” Mark Zuckerberg, Facebook’s CEO, said Wednesday’s Q2 earnings call. “Over the past six months, we've been particularly focused on Live video”
Facebook also launched 360 Photos during the recent quarter. More than 4 million 360 photos have been shared on Facebook, Zuckerberg said.
Facebook, which owns Oculus, still isn’t breaking out VR-related revenues or shipments for its high-end Oculus Rift headset/platform.
But more than 1 million people a month are now using Oculus on smartphones via the Samsung Gear VR, and there are now more than 300 apps available on the Oculus store for that platform, he said.
Zuckerberg said Facebook has filled all of its preorders for Oculus Rift. “We're seeing increasing demand from retail stores planned for the holidays.”
He said it’s still early days for augmented reality, but noted that Facebook is researching AR.
Zuckerberg said he’s “enjoying Pokémon Go,” the AR phenom for smartphones.
The biggest thing that I think we can take away from this as we invest in augmented reality in addition to virtual reality, is that the phone is probably going to be the mainstream consumer platform that a lot of these AR features first become mainstream rather than glasses form factor that people will wear on their face,” he said.
On the financial front, Facebook pulled in Q2 revenues of $6.4 billion, up 59%, as ad revenues rose 63%, to $6.2 billion. Mobile ad revenues were $5.2 billion, up 81%.
Facebook said 1.7 billion people now use the service each month, and 1.1 billion use it each day. The company also saw a double-digital percentage boost in time spent per person across Facebook, Instagram and Messenger.
Zuckerberg also spent some time talking about Facebook’s longer-term initiatives, referencing the first successful flight of Aquila, the company’s solar-powered aircraft that will deliver Internet connectivity to unserved areas.
“Eventually, we're going to work with telecom operators and governments around the world to connect people on the outskirts of cities, rural areas, and disastrous zones where you can't get traditional connectivity today,” he said.