NEW YORK, NY – In its first season, AMC’s Into the Badlands averaged 5.3 million viewers, 3.2 million adults 18-49 and 3.3 million adults 25-54 in live+3 ratings, which include three days of time-shifted viewing. The show’s season one finale on Sunday, December 20th delivered 3.6 million viewers, 2 million adults 18-49 and 2.2 million adults 25-54 in live+3, the highest time-shifting percentage gains all season.
Into the Badlands ranks as the #3 highest-rated freshmen season of any series in cable history among adults 18-49 and adults 25-54 in live+3 viewing, following AMC’s Fear the Walking Dead at #1 and Better Call Saul at #2 – all three of which premiered in 2015.
"Into the Badlands was built to be entertaining, action-packed television, and this team delivered. We’re very appreciative of the many millions of fans who have joined us in the Badlands each week,” said Charlie Collier, president of AMC, SundanceTV and AMC Studios. “Thanks to our terrific executive producers – showrunners Al Gough and Miles Millar, Stacey Sher, Michael Shamberg, David Dobkin, Stephen Fung and Daniel Wu, the stunt teams led by Stephen and Master Dee Dee for bringing the fight sequences to new heights, and, of course, the entire cast and crew who all worked so hard to bring this layered show to life.”
The success of Into the Badlands caps a year in which AMC was the top destination for original programming across all of television (broadcast and cable), with an average of nearly 4 million viewers in both adults 18-49 and adults 25-54 for all new episodes of original series (live+3). In 2015, AMC also became a top five cable network in prime for the full year, with the network’s series occupying 38 spots out of the top 50 telecasts for the year for all of cable (excluding sports and specials) in live/same day ratings among adults 18-49, and 34 out of the top 50 spots in live+3 ratings in the key demo.
Into the Badlands Season One Performance Averages (Live+3):
· 5.3 million viewers
· 3.2 million adults 18-49 (2.5 national rating)
· 3.3 million adults 25-54
Key Nielsen Highlights for the Season One Finale of Into the Badlands (Live+3)
· 3.6 million viewers, up 68% from live/same day (an increase of 1.5 million viewers)
· 2.0 million adults 18-49 (1.6 national rating), up 93% from live/same day (an increase of 983,000 adults 18-49)
· 2.2 million adults 25-54, up 87% from live/same day (an increase of 1.0 million adults 25-54)
Into the Badlands is created by showrunners/executive producers/writers Alfred Gough and Miles Millar and executive produced by Oscar-nominated producers Stacey Sher and Michael Shamberg, director David Dobkin, fight director Stephen Fung and Daniel Wu.
Source: Nielsen L+3 (12/20/15). Top 3: SSN 1, A18-49 (000), A25-54 (000) 2007-Dec 20, 2015, Cable excl specials, repeats and mini-series. A18-49 (000), L+3. CY’15 t-d (11/29/15), Prime (M-Su 8p-11p). #1 Destination and Show: Original Broadcast and Cable Programs, excl sports, specials and repeats. Top 50 L+SD and L+3: Cable telecasts, excl sports, specials and < 5 min of programming.