Publish date:
Updated on

LOS ANGELES – Jukin Media has hired Nate Hayden, former head of AOL Studios, as its new Senior Vice President, Original Content. In the newly created role, Hayden will lead sales and go-to-market strategies for all of Jukin Media’s original series.

Hayden’s hiring is the latest in a string of recent moves the company has made to support increased marketplace demand for its original content, including beginning construction on a 14,000+ square foot production studio, and hiring senior-level executives to oversee production.

At AOL, Hayden led development, production, and strategy for the company’s Emmy Award winning video efforts, including managing AOL’s NYC and LA studios. Prior to AOL, Hayden was Vice President of Development executive at FremantleMedia North America, and a producer/ director at MTV, Discovery, and NBC.

When it comes to premium unscripted programming, Nate is as knowledgeable, experienced, and highly regarded as anyone in the business,” said Jonathan Skogmo, Founder and CEO of Jukin Media. “We think he’ll have an extraordinary impact on our original content efforts from day one.”

Hayden, who will report to Skogmo, added, “The ways people consumer video are quickly evolving, but great storytelling will always need that personal connection. Jukin has tapped into that with innovative original content that’s inspired by user-generated video. There is tremendous momentum here at Jukin, and I’m excited to collaborate with this incredibly talented team to bring even more groundbreaking original series to life.” 

To date, Jukin has produced more than 200 episodes of commissioned, premium content for a wide variety of networks and platforms including FOX, Viacom International, Verizon’s go90, Lionsgate, MTV Networks, AOL, and Facebook’s Watch, among others.

About Jukin Media

Jukin Media is a global entertainment company built on the belief that the future of storytelling is user generated. Jukin produces original content for TV, the web, and emerging platforms, and is owner/ operator of a portfolio of social video properties that includes FailArmy, People Are Awesome, The Pet Collective, and JukinVideo; the properties combine for more than 75 million fans online and 2.7 billion monthly video views. Additionally, Jukin provides a wide range of solutions that allow premium brands, publishers, and media networks to leverage user­-generated video content. For more information, visit http://jukinmedia.com/corporate.