SAN JOSE, Calif. – FloSports, the leading direct-to-consumer, subscription-based sports media company, announced new free-to-download applications (apps) available on the Roku and Apple TV platforms that will give its customers more ways to watch its live events, VOD and a broad range of original video content from a variety of devices, across its network of sports web sites.
The new family of FloSports apps are powered by the Cisco® Infinite Video Platform, a cloud services platform for operators and broadcasters to process, secure, distribute and monetize premium video on any consumer device.
Covering a range of sports from track & field to fastpitch softball, FloSports is adding 2-4 new sports to its network each quarter. Recent launches include FloKO, an eSports site dedicated to fighting games, and FloMarching, which encompasses the world of competitive marching bands, drum corps, indoor marching and more.
"We're thrilled to introduce the millions of sports fans we serve each month to our Roku and Apple TV apps," said Tim Sullivan, chief product officer, FloSports. "It's critical for FloSports to provide flexibility to consumers so they can enjoy our live streams, original documentaries and other content on their preferred screen. Choosing Cisco Infinite Platform gave us peace of mind that we're using a best-in-class service to deliver our content."
"FloSports is breaking the barriers of traditional broadcasting and delivering on its mission to serve millions of people with live and on-demand coverage of sports you can't watch anywhere else," said Rajeev Raman, Sr. Director, Service Provider Video Software, Cisco. "Using our cloud service, we are helping our customers like FloSports further define where TV is headed for the future – on every device."
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FloSports is a direct-to-consumer, subscription-based sports media company based in Austin, Texas, that partners with event rights holders and governing bodies to unlock a world of sports coverage that true fans have been waiting for. Through live streaming of premier events, original video programming, and weekly studio shows, FloSports is growing the sports, the athletes and the fans. Current verticals under the FloSports header are Wrestling, Grappling, MMA, Elite Fitness, Boxing, Softball, Gymnastics, Marching, Basketball, Volleyball, eSports, Cheerleading, and Track.
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