SAN FRANCISCO – Viki, the global TV site powered by fans, today announced the launch of its free, premium global content channel on the Roku® platform. Viki adds to Roku’s industry-leading lineup of more than 2,000 streaming entertainment channels available in the U.S. and offers primetime global TV shows and movies to Roku customers for free, supported only by ads.
“Roku is an important part of Viki’s mission to introduce global primetime entertainment to new audiences around the world,” said Alex Chan, vice president of Product at Viki. “The Roku platform is among the most requested streaming platforms, so we’re thrilled to offer this option to current Viki viewers, as well as introduce Viki’s content to millions of Roku customers. Non-linear content consumption has become more and more mainstream and Viki's availability on the Roku platform places Viki at the forefront of this trend.”
To mark the launch, Viki will kick off its “New. Free. Binge-Worthy” campaign to consumers worldwide this week. Part of the campaign includes a contest giveaway - available for U.S. consumers - for free Roku players.
The Viki channel will give viewers unprecedented access to popular shows like “My Love From the Star,” an internationally acclaimed Korean drama about a supernatural love story that drew record viewership in Korea and China, and is being remade for the U.S. Popular medical drama “Good Doctor” and murder-mystery “God’s Gift - 14 Days,” which are also being adapted for American audiences by CBS and CAA, respectively, will also be available on the Viki channel.
Customers with a current generation Roku player or Roku TV™ model can find and add the Viki channel from the Roku Channel Store for access to global TV shows, movies, and other premium content. Viki is also available on PCs, mobile devices, tablets, set top boxes, smart TVs and gaming devices such as the Xbox.
Roku players and Roku TV models are available for purchase online at www.roku.com and at retailers nationwide. To learn more about the global content available right now on Viki, please visit www.viki.com.
Viki is a global TV site with TV shows, movies and other premium content, translated into more than 200 languages by a community of avid fans. With 40 million viewers each month and over 800 million words translated, Viki uniquely brings global prime-time entertainment to new audiences and unlocks new markets and revenue opportunities for content owners. Viki was named a World Economic Forum Technology Pioneer 2014 and acquired by Japanese Internet services company Rakuten in September 2013. Viki has offices in San Francisco, Singapore, Seoul and Tokyo.
Roku is a registered trademark and Roku TV is a trademark of Roku, Inc. in the U.S. and in other countries.