NEW YORK, NY – WE tv is celebrating Black History Month with a new educational section of its website and a series of public service announcements running on the network and available online featuring Members of Congress sharing stories and perspectives on the importance of the month. The PSAs and micro-site will be available through the end of February.
The 30-second PSAs running on air and WEtv.com feature Reps. Hakeem Jeffries, Danny Davis, Bennie Thompson, Barbara Lee, John Lewis, Robin Kelly, Alma Adams, G.K. Butterfield and Karen Bass with messages of hope, inspiration and remembrance. All are members of the Congressional Black Caucus, which Rep. Butterfield chairs. Each of the videos can be shared on Twitter and Facebook with a simple click.
In his video, Rep. Lewis reflected on Martin Luther King, Jr. “This man inspired me. This man gave me a sense of hope,” Rep. Lewis says. “He brought about a nonviolent revolution, a revolution of values, a revolution of ideas. Martin Luther King, Jr.’s message of hope is still speaking to us now, as we celebrate Black History Month.”
Rep. Barbara Lee devoted her message to saluting Kimberly Bryant and the organization she founded, Black Girls Code. “We talk about our great historical figures during Black History Month, but also about young people who are creating history at this moment,” Rep. Lee says. “Kimberly Bryant, the founder of Black Girls Code, is providing these opportunities for African-American girls to become coders, to become scientists to become engineers and of course be mentors and teachers for other young girls and to really change the world.”
“It’s important for all of us to recognize Black History Month, but as a network proud of its diverse programming and audience, we feel a special responsibility to do something more to honor this important celebration and reflection,” said Marc Juris, president of WE tv. “We are proud to partner with these elected officials in putting such compelling personal stories and perspectives in front of our viewers.”
The PSAs are running on WE tv and are all viewable on the special Black History Month section of the WE tv website at http://www.wetv.com/feature/black-history-month. In addition to the videos, the page includes Black History Month trivia, a quote-based photo gallery, list of Black History Month events across the country and other information.