digital ad spend Political Ad Spending to Hit $6B in 2016: Analyst Ad Agencies Expect Bigger Budgets, More Digital NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1Freeze Frame: Cable Hall of Fame 2024 (Photo Gallery)2NBA Playoffs Will Offer Viewers Something Familiar, Something New3Charlotte Deleste, WISC Madison Anchor, Gives Notice 4Is Netflix's Subscriber Growth Binge Almost Over?5Nexstar Dropping Scripps-Owned The CW Affiliates in 7 Markets