Interactive VDX.tv Spots Add Caffeine to Purple Mattress Sales Brand sees 24.9% increase in purchase intent Quibi Making Interactive Dating Show ‘The Hot Drop’ Series being produced by ITV NBCUniversal Names Chris Heatherly EVP of Digital, Games Latest Interactive When Smart TVs Get Too Personal: What's The MSO Role? By Gary Arlen published 3 December 14 Multichannel News NBCUniversal Names Chris Heatherly EVP of Digital, Games By Chris Tribbey published 13 September 16 Multichannel News NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1Amazon Emerges as Favorite for Third National NBA TV Partner as Exclusive Negotiating Window With Incumbents Disney and Warner Bros. Ends Sans Renewal Deal2Dulé Hill Series on PBS Looks At How Art Addresses Society’s Woes 3Nexstar Urges FCC To Reverse Its Ruling Ordering Sale of WPIX4Verizon FWA Growth Decelerates in Q15Greg Whiteley and One Potato Take on Dallas Cowboys Cheerleaders