Latest Social Video

Tubular Labs logo

Tubular Labs Launches GRP System for Buying Video on Social Channels

By Jon Lafayette last updated

Enables comparability to TV measurement standards

Broadcasting & Cable
Tokyo Olympics

NBC’s Olympics Won Gold in Social Video Despite Disappointing Ratings

By Jon Lafayette published

NBC Sports’ reach doubled to 26.6 million unique users

Broadcasting & Cable
Special guest Chris Rock, host Anya Taylor-Joy, and musical guest Lil Was X during "Goodnights & Credits" on May 22, 2021.

'Saturday Night Live': Advertising and Social Video Trends

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

With insights from iSpot and Tubular Labs

Broadcasting & Cable
A screen grab from a sizzle reel for the merger of WarnerMedia and Discovery

WarnerMedia and Discovery Combo Could Be the Third Most-Watched Media Conglomerate on Facebook and YouTube

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

WarnerMedia had twice the unique viewers and 5x the minutes watched in April than Discovery, per Tubular Labs

Streaming
ViacomCBS

ViacomCBS Leads Broadcast/Cable Category for Social Video Viewers, Minutes Watched

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

A look at how major TV properties are leveraging social video, using insights from Tubular Labs

Programming
A screengrab from 'Puppy! A Hotel Transylvania Short Film'

Netflix and Sony Pictures: A Look at Their Social Video Strategy

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

With insights from Tubular Labs, including how Netflix may help promote Sony content

Multichannel News
Rebecca Breeds as Clarice Starling in CBS's 'Clarice'

Social Video Trends for ‘Clarice’, ‘Rock the Block’, ‘Genius: Aretha’

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

Multichannel News
Still from music video for K/DA More

Watch-Time for Social Videos Around Gaming Sees Explosive Year-Over-Year Growth

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

Tubular Labs examines how much year-over-year growth occurred in February across five genres

Multichannel News
'WandaVision' will debut on Disney Plus on Jan. 15

Social Video Spotlight: 'WandaVision', 'Mandalorian' Tops for Disney

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

With data from Tubular Labs

Multichannel News
Disney Junior's 'Pikwik Pack'

Social Video 2020 Year in Review: The Broadcast and Digital Winners

By Eleanor Semeraro, Analyst and Contributor, TV[R]EV published

Disney, ViacomCBS, Comcast among top broadcast and cable companies

Multichannel News
12Archives