virtual MVPDs
FCC Proposes Defining OTT Video as Effective Competitor
Pai signals it is comparable service to MVPDs
Shifting to a Consumer-Centric Paradigm
Strategic questions all video service providers should ask
FuboTV Poaches Warner and Tidal Execs for Engagement, Product Design
Virtual MVPD poaches Warner Bros.’ David Yoon and Tidal’s Erik Gerson
fuboTV Preps 4K Beta
OTT TV service to start streaming select content in the format later this summer
Hulu Hires Jeremy Helfand as VP and Head of Advertising Platforms
Will head up OTT video service’s ad strategy, tech investments and partnerships
DirecTV Now Adds ‘Todo y Más’ Option
New streaming option features mix of more than 90 Spanish and English channels
AT&T Unleashes WatchTV
New skinny bundle offered for free to subs who take one of two new unlimited mobile plans, $15/month as a standalone
YouTube TV Adds Starz
OTT TV service selling live/VOD package from premium programmer for an additional $9 per month
Cheddar Nets Carriage on fuboTV
Network focused on younger viewers adds another virtual MVPD to its distribution mix
Sling TV Adds Cheddar Big News
New digital net joins Sling TV’s ‘Orange’ and ‘Blue’ packages
Philo Adds Cheddar Big News, PeopleTV and Tastemade to Baseline TV Package
Philo’s $16/month OTT TV package expands to 40 channels
Hulu Surpasses 800K Live TV Subscribers
CEO Randy Freer says packaging live with SVOD will help service stand apart
Sony Has No Plans to Shut Down PlayStation Vue: Report
Exec says OTT TV service is providing useful user data
Former Netflix, Samsung Execs Join Hulu’s Brand Marketing Teams
Ryan Crosby named VP, content marketing; Nick Tran named VP of brand and culture marketing
Nielsen Adding YouTubeTV To Local Audience Ratings
Streaming service is available in 99 local markets
Virtual MVPDs: Platform Improves the Path to Content
Providing a better experience is helping to keep pay TV relevant
Pay TV Subscriber Losses Drop to 305K in Q1
Top MVPDs shed a net 515K in year-ago quarter, Leichtman Research Group says
Hulu Unleashes Updates for Mobile, Web Platforms
Marks biggest set of changes since Hulu introduced next-gen platform last May
Virtual Pay TV Market Set for a Shakeout: Analyst
The market is ‘too big to fail, but too small to succeed,’ TDG’s Joel Espelien says
Gracenote Tunes Data for Virtual MVPDs
New datasets cover and unify data from OTT TV and VOD services
YouTube TV Is Losing Money, But Is There a Path to Profit?
Analyst Todd Juenger speculates on how OTT TV service can make more hay in a tough business